How much is a Facebook ‘Like’ Worth?

Posted: August 3, 2011 in Social Media
Tags: ,

Most advice for social media success is to create more “Likes” for your Facebook page.

Unfortunately, this may not be the ultimate measure of your social media success. Because there is a huge discrepancy in the actual value of a Like,  it means that it is very hard to measure.

Instead, Macky Drese says to focus on creating brand ambassadors instead of just Likes.

http://www.imediaconnection.com/content/29604.asp

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